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Sustainability

Sustainable luxury is neither a PR move nor green gimmick. It is pleasure, sans ‘guilty’. For Cūrata, it is a journey—one that is more walk the walk than talk the talk.

We understand ‘good’ business is the only business—and luxury should be at the forefront. We are committed to clean beauty and, alongside our certification and charity partners, we are leading—and living—a movement. One where products do as much good as they make you feel.

MADE SAFE certifies our products are created exclusively with safe, non-toxic ingredients.

Through MADE SAFE, we can proudly declare our products are made only with ingredients that are not known or suspected to harm human health, animals or ecosystems. MADE SAFE certified products have been examined by scientists for known behavioural toxins, carcinogens, developmental toxins, endocrine disruptors, flame retardants, GMOs, heavy metals, neurotoxins, high-risk pesticides, reproductive toxins, toxic solvents and harmful VOCs. Ingredients have been further examined by a chemist for bioaccumulation (buildups in our bodies), persistence (buildups in the environment), and general and aquatic toxicity. To learn more, visit MADE SAFE.

PETA’s Beauty Without Bunnies program certifies products are cruelty-free, made without any animal testing.

Beauty Without Bunnies certifies companies as cruelty-free, which guarantees that no ingredient, formulation or finished product is tested on animals. To learn more, visit Beauty Without Bunnies.

1% for the Planet brings dollars and doers together to address the most pressing issues facing our planet.

Through 1% for the Planet, we donate one percent of our sales to Plastic Oceans: a global network of independent not-for-profits and charitable organizations united in their goals to change the world’s attitudes towards plastic—within a generation. They are committed to shifting how societies address plastic waste by challenging perceptions that this indestructible substance can be treated as ‘disposable’. To learn more, visit 1% for the Planet and Plastic Oceans.

Forest Stewardship Council (FSC) certification seal demonstrates a paper or wood product has been sourced responsibly.

Through FSC certification, Cūrata has ensured our paper boxes are sourced in a way that is environmentally, socially and economically responsible. The organization works with forest owners and managers to protect plant and animal species, indigenous people's rights, worker safety and more. As a sustainable luxury brand, we see FSC certification as giving our packaging purpose; in harmony with our minimalist design, less is always more when it comes to deforestation. To learn more, visit Forest Stewardship Council.

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